The 5th International Forum on Public Relations & Advertising
Call for Abstract
Theme: Great Campaigns, Great Events, Great Communications
Forum Venue: Shih Hsin University, Taipei, Taiwan
The International Forum on Public Relations & Advertising is one of the most influential symposiums in Marketing Communications. Researchers, professors and experts in the field attended the forum in Wuhan, Hong Kong, Macau and USA in the past 4 years. The 5th Forum is the first such one to be held by Taiwan, HK and mainland China, and Call for Abstracts on marketing communications issues in the media convergence age.
Organizers:
College of Journalism and Communications, Shih Hsin University, Taiwan
Department of Media and Communication, City University of Hong Kong, HK
School of Journalism and Communication, Huazhong University of Science and Technology, Wuhan
Invited topics include, but are not limited to:
1. Public Survey
2. City PR and Marketing
3. Event Marketing
4. New Technology and Media
5. Nonprofit Marketing
6. Health Communications
7. Public Policy Communications
8. Corporate Image Maintenance
9. Crisis Management
Deadline for Abstracts: 20 April 2012
Deadline for Full papers: 15 June 2012
Notification of the acceptance: 11 May 2012
Forum dates: 22-24 August 2012
You may submit your abstract of up to 800 words now at http://apha.confex.com/apha/140am/oasys.epl or e-mail to hust87559084@sohu.com.
We welcome your submission and look forward to your contribution at the 5th International Forum on Public Relations & Advertising in Taipei.
PR & AD, Shih Hsin University
Address: #1 Lane17 Sec.1 , Mu-Cha Rd. Taipei ,Taiwan ,R.O.C/
Tel: +886-2-2236-8225#3238
E-mail: pc@cc.shu.edu.tw
|
本站管理员QQ:10128845
